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Franceen Gonzales

Franceen Gonzales's Posts

Waterpark Resort Spreads Its Wings Waterpark Resort Spreads Its Wings

A Wisconsin-based firm continues its expansion with back-to-back bi-coastal celebrations. Read more

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New CoCo Key Owners Identify Missed Opportunities for Waterparks New CoCo Key Owners Identify Missed Opportunities for Waterparks

Decisions by the new owners of the CoCo Key properties suggest opportunities that may be overlooked by waterpark resorts Read more

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In the First Person: Keeping Pools Safe In the First Person: Keeping Pools Safe

I was a pool technician at 14 years old and a lifeguard at 15. Read more

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Kimberly Schaefer Kimberly Schaefer

As CEO of Madison, Wis.-based Great Wolf Resorts, Schaefer leads a national waterpark powerhouse known for attracting top talent, tourism dollars and Wall Street interest. Read more

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Great Wolf Resorts Madison, Wis. Great Wolf Resorts Madison, Wis.

Green is good for Great Wolf Resorts. Headquartered in Madison, Wis., the company operates 11 waterpark resort properties. Read more

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