It List 2012


Every year at this time, we present the best of the best waterparks and resorts. These properties are remarkable in so many ways, but what makes a property sing to one person may not hit the high notes for another. Ultimately, it’s all in the details. That’s why in this, our sixth annual it Book, we’re looking deeper.

We asked a diverse group of industry experts to dive into the particulars and share the details of an outstanding waterpark in one of 10 areas. These include: theming, concessions, children’s offerings, training, marketing, green initiatives, amenities mix, technology, adventurous add-ons and water quality.

Each expert was chosen and matched with a topic based on their background and experience, and the result is a subjective look at some standout efforts. Check it out and share your thoughts on AI Connect.