American Amenities, which is comprised of American Pool Enterprises, American Leisure, and Abigail Michaels Concierge, recently acquired Heartline Fitness Products.
Mitchell Friedlander, CEO of American Amenities, stated that the purchase was intended to “further enhance [American Amenities’] services offering.” American Amenities can design an amenity space, place and manage staff, and provide concierge services. Heartline’s core business is designing fitness spaces, along with placement and service of commercial fitness equipment in multi-family, office management, education and government fields.
“After years of looking at acquisitions for our own account, it hadn’t occurred to us to consider a firm buying Heartline,” said Bob Burgess, president of Heartline. “The Heartline family couldn’t be more ecstatic about the acquisition.” Heartline’s current management team will drive the company’s long-term direction and day-to-day operations.