Great Wolf Resorts, Inc., has signed on to a five-year partnership with The Coca-Cola Company, making Coca-Cola the “Official Beverage Partner” of the company. The agreement includes all 10 Great Wolf Resort locations and includes product offerings, promotion opportunities, and sponsorships.
“We’re honored to have this brand-to-brand alliance with an American icon and the number one soft drink in the world,” said Tim Black, executive vice president of Great Wolf Resorts, in a press release.
“It’s refreshing to know that our partnership ensures that we’re not only able to anticipate our guests’ wide range of beverage needs, but also have access to the company’s breakthrough product innovation and powerful marketing capabilities.”
