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A Wisconsin-based firm continues its expansion with back-to-back bi-coastal celebrations.
Decisions by the new owners of the CoCo Key properties suggest opportunities that may be overlooked by waterpark resorts
I was a pool technician at 14 years old and a lifeguard at 15.
As CEO of Madison, Wis.-based Great Wolf Resorts, Schaefer leads a national waterpark powerhouse known for attracting top talent, tourism dollars and Wall Street interest.
Green is good for Great Wolf Resorts. Headquartered in Madison, Wis., the company operates 11 waterpark resort properties.