New research surrounding the global swimwear market may bode well for the aquatics industry, as a rise in swimwear sales indicates that more people are engaging in water activities.
An independent study from Reportlinker.com, called the "Global Swimwear Market 2016-2020," found that sales for this product category could exceed $20 billion by 2020. Analysts forecasted growth of almost 6 percent during the 2016-2020 period.
In the United States, water sports participation went up from 12.5 percent in 2012 to almost 14 percent in 2015, according to researchers.
But the overall growth doesn’t come from western countries alone -- people in developing countries also are purchasing more swimwear. Reportlinker.com attributes this in part to an increasing preference for swimming as a leisure and recreational activity.
The findings were prepared by an independent analyst, based on in-depth market analysis with input from industry experts.
The detailed report is available for sale on Reportliner.com.