Becky Cannon's curiosity about how children can reach their full potential inspired her to start her company, i play., Inc. After earning a degree in child development, she moved to Japan to study and teach at a unique kindergarden that was based on holistic philosophy and natural foods.
While living in Japan, Becky had her first daughter, Emi. There, she discovered unique, quality baby products with special functions, made from natural materials and cute designs. When Becky moved back to the U.S. and had her second daughter, Mari, these features became the basis for the products at i play., Inc. What started as one mail-order item has grown into an offering of a Family of Brands and hundreds of natural baby products.
Today, Becky, Emi, and Mari are the mother-daughter owners of i play., Inc. Many years of researching, developing and manufacturing healthy and natural baby products has contributed to the whole development of babies for generations.
More from AQUATICS INTERNATIONAL

Building Communities, One Pool at a Time: Insights from a Parks and Rec Leader
Chad Shoemaker offers a personal look into how commercial aquatics foster safety, wellness, and stronger communities.
More

Inclusiveness in Aquatics: Baked-in Equitability
In this new series, we look at how any aquatics professional can promote design that serves the whole community.
More

Ruby Newell-Legner Awarded in Aquatics International's 2025 Power Issue
The professional speaker has trained staff at 32 waterparks and served as a mentor for AOAP leadership.
More